Services
Sustainable, scalable business growth doesn’t happen by chance; it is built on strategy, insight, and execution. At Mimi G Consulting, we take a data-driven, results-oriented approach to help service-based businesses attract high-value clients, optimise revenue, and scale with confidence.
We offer a six-part growth model, guiding your business through analysis, forecasting, implementation, optimisation, and ongoing performance tracking.
🔍 Chapter 1: Analyse & Audit
📊 Chapter 2: Planning & Forecasting
🚀 Chapter 3: Develop & Implement
🎯 Chapter 4: Client Acquisition & Lead Generation
📈 Chapter 5: Revenue Optimisation & Business Scaling
🔄 Chapter 6: Performance Monitoring & Continuous Growth
Chapter 1: Analyse & Audit
🔍 The foundation of a successful business growth strategy.
Before making any strategic changes, we conduct a deep-dive investigation into all areas of your business to identify growth opportunities, challenges, and inefficiencies. This includes brand positioning, sales performance, client acquisition strategy, and operational efficiency.
How Does It Work?
✅ Exploratory Business Assessment – Understanding your short- and long-term goals.
✅ Market & Competitor Analysis – Benchmarking your business against industry leaders.
✅ Website & Lead Funnel Audit – Identifying conversion drop-off points and usability issues.
✅ Client Journey Review – Analysing customer interactions to enhance experience and retention.
✅ Financial Performance Audit – Assessing pricing, profitability, and cost structure.
What Do You Receive?
📌 A full business performance audit, highlighting strengths, weaknesses, and opportunities.
📌 Data-driven insights to refine your brand positioning and marketing effectiveness.
📌 A strategy brief outlining key areas for improvement and immediate next steps.
👉 [Book a Business Audit]
Chapter 2: Planning & Forecasting
📊 A data-driven roadmap for sustainable business growth.
This phase transforms raw data into a tailored, strategic growth model that sets clear priorities and measurable targets for the next 12 months and beyond.
How Does It Work?
✅ Historical Performance Review – Examining past sales data to identify revenue peaks and trends.
✅ Key Performance Indicators (KPIs) – Establishing benchmarks to track growth and success.
✅ Revenue Forecasting & Budget Allocation – Defining financial targets and investment priorities.
✅ Customer Acquisition & Retention Strategy – Mapping out a multichannel marketing approach.
✅ Operational Scaling Plan – Ensuring your business model, team, and infrastructure support growth.
What Do You Receive?
📌 A 12-month strategic growth model, tailored to your business goals.
📌 Forecasted revenue & budget plan, optimising investment across marketing and operations.
📌 A focused roadmap, ensuring you take the right steps at the right time.
👉 [Start Planning for Growth]
Chapter 3: Develop & Implement
🚀 Turning strategy into action with a structured growth roadmap.
This is where insights, analysis, and forecasting come together to build a clear, step-by-step action plan to scale your business sustainably.
How Does It Work?
✅ Personalised Growth Model – Defining key objectives and measurable KPIs.
✅ Customer Acquisition Strategy – Creating a targeted marketing and lead generation plan.
✅ Client Retention & Lifetime Value Strategy – Developing frameworks to enhance repeat business.
✅ Website & Sales Funnel Optimisation – A/B testing, improving mobile performance, and refining UX.
✅ Tech & Software Upgrades – Recommending tools for automation, analytics, and inventory management.
What Do You Receive?
📌 A 12-month step-by-step action plan, breaking down targets into monthly and quarterly goals.
📌 A marketing & sales roadmap, detailing key campaigns, promotions, and lead generation initiatives.
📌 Implementation guidance, including team structure recommendations and software/tools to execute your plan.
👉 [Develop Your Growth Strategy]
Chapter 4: Client Acquisition & Lead Generation
🎯 Attracting and converting high-value clients.
Service-based businesses thrive on quality over quantity—our goal is to attract the right clients at the right time, using the right message.
How Does It Work?
✅ SEO & High-Impact Content Strategy – Positioning you as a leader in your field.
✅ Paid Ads & Multi-Channel Lead Generation – Targeting the highest-converting platforms.
✅ Thought Leadership & Brand Authority – Enhancing credibility through PR and expert positioning.
✅ CRM Automation & Email Marketing – Nurturing leads for long-term client relationships.
What Do You Receive?
📌 A lead generation system, designed to bring in consistent, high-quality clients.
📌 A custom client acquisition framework, maximising ROI on marketing spend.
📌 A tailored brand positioning strategy, ensuring your business stands out in a competitive market.
👉 [Optimise Your Lead Generation]
Chapter 5: Revenue Optimisation & Business Scaling
📈 Maximising profitability while scaling sustainably.
Scaling isn’t just about increasing clients—it’s about increasing efficiency, improving pricing models, and enhancing profitability.
How Does It Work?
✅ Pricing Strategy Optimisation – Ensuring you charge what your services are worth.
✅ Conversion Rate & Sales Funnel Refinement – Improving closing rates and retention.
✅ Client Retention & Loyalty Strategies – Building long-term revenue streams.
✅ Scaling Operations Without Overwhelm – Structuring your business for sustainable growth & expansion.
What Do You Receive?
📌 An optimised revenue model, ensuring your business maximises every opportunity.
📌 A customer retention framework, reducing churn and increasing repeat business.
📌 A business scalability plan, preparing your operations for sustainable growth.
👉 [Increase Your Profitability]
Chapter 6: Performance Monitoring & Continuous Growth
🔄 Ongoing strategy refinement for long-term success.
Your business never stands still—neither should your strategy. We continuously monitor KPIs, customer behaviour, and market trends to adjust and refine your approach.
How Does It Work?
✅ Performance Dashboards & KPI Tracking – Custom analytics to track growth.
✅ Quarterly Strategy Reviews – Adapting and improving campaigns based on results.
✅ A/B Testing & Data-Driven Optimisation – Refining marketing, sales, and operational strategies.
✅ Competitor Benchmarking & Market Analysis – Keeping your business ahead of industry shifts.
What Do You Receive?
📌 Custom KPI tracking tools to measure performance and success.
📌 Quarterly strategy updates, ensuring ongoing optimisation and refinement.
📌 Proactive growth recommendations, keeping your business ahead of competitors.
👉 [Monitor & Optimise Your Business]
Let’s Build Your Business Growth Roadmap
🚀 Now accepting a limited number of clients for 2025.
👉 [Book a Free Consultation]
Analyse & Audit
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Analyse & Audit *
Planning & Forecasting
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Planning & Forecasting *
Develop & Implement
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Develop & Implement *
Client Acquisition & Lead Generation
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Client Acquisition & Lead Generation *
Optimisation & Business Scaling
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Optimisation & Business Scaling *
Performance Monitoring & Continuous Growth
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Performance Monitoring & Continuous Growth *

Contact
I would love to explore how I can support your business growth. If you would like to chat, feel free to email me at mimi@digitalzebra.co.uk, book a free discovery call, or fill out our contact form—I will get back to you as soon as possible.
At Mimi G Consulting, we understand that every business is unique, with its own challenges and opportunities. That’s why we take a personalised, results-driven approach, crafting strategies that align with your specific goals. Whether you need short-term support or long-term strategic guidance, we’re here to help you unlock new opportunities, optimise your growth, and move your business forward with confidence.